Beatriz Puente Ferreras holds an MBA from the Kellogg Graduate School of Management at Northwestern University in Chicago, where she studied Finance, Management and Marketing and was one of three international Fulbright Scholars. Rufino Pérez Fernández studied Economics and Business Administration at the Universidad de Vigo and has an Executive MBA in Tourism Enterprise Management from the Instituto de Empresa.
She also has a Bachelor in Business Administration with a major in Auditing from C. He has developed most of his professional career in the hotel industry, holding positions such as Head of Internal Audit, Organization and Systems Director and Chief Operations Officer.
He joined Hesperia Hotels in 2000 as Operations Manager.Corporate Governance Read more Since the launch of its international expansion, NH Hotel Group has combined organic growth with carefully-chosen acquisitions.NH Hotel Group is now one of the 25 largest chains in the world and operates hundreds of hotels across Europe, America and Africa.From Global Director of Revenue Management to Senior Commercial Director EMEA and Premium Brands, not only being responsible for top line results in the area but outbound business, the global sales force and leading the luxury sales strategy for the group.Fernando has entrepreneurial experience, that he applies on his daily practices.From this new position, she continues to lead the Group’s asset strategy and takes on the responsibility of its global expansion and development as well. Isidoro Martínez de la Escalera (Barcelona, 1965) studied Engineering at the E. Furthermore, Isidoro is a member of the board at Biosearch, a listed company on the stock exchange market of Madrid and teaches in several prestigious institutions such as Instituto Superior para el Desarrollo de Internet (ISDI) or the Universidad de Nebrija.Isidoro Martínez de la Escalera (Barcelona, 1965) studied Engineering at the E. He published the novel “Humo en la lluvia” in 2010.Fernando joined Nh Hotel Group in 2014 as Senior Vice President Commercial Strategy & Pricing, in July 2016 we was appointed as Chief Commercial Official and member of the Management Committee.Fernando leads the Commercial Strategy for all commercial disciplines (Sales, Distribution, Reservations, Pricing and Revenue Management,...He is an entrepreneur himself, co-funding the Revenue Management & Distribution firm Xotels, ltd in 2006.As a passionate hotelier and mentor, he founded in 2009 the Masters Degree “Expert on Revenue Management “ at Universidad Rey Juan Carlos in Madrid, that has consolidated as the most prestigious and solid RM Official education in the Spanish language.